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Terms of Service

Terms & Conditions

Effective date: 1 January 2026  ·  Last updated: 1 March 2026

Contents

1. Acceptance of Terms 2. Description of Service 3. Account Registration 4. Subscription & Payment 5. WhatsApp & Meta Compliance 6. Prohibited Uses 7. Intellectual Property 8. AI Features & Automation 9. Limitation of Liability 10. Termination 11. Governing Law 12. Contact Us
Please read these Terms of Service carefully before using Adronx. By creating an account or using any part of our platform, you agree to be bound by these terms. If you do not agree, do not use our services.

1Acceptance of Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you (the "Customer") and Adronx ("we", "our", or "us") governing your access to and use of the Adronx platform, including all associated APIs, features, and content.

By registering an account, accepting an invitation, or otherwise accessing the platform, you represent that you are at least 18 years of age, have the authority to bind your organisation to these Terms, and have read and understood them in full.

We may update these Terms at any time. We will notify registered users of material changes by email and update the "Last updated" date above. Continued use of the platform after the effective date constitutes acceptance of the revised Terms.

2Description of Service

Adronx is a multi-tenant SaaS platform that enables businesses to:

  • Send and receive WhatsApp Business messages via the Meta WhatsApp Cloud API.
  • Manage contacts, contact lists, message templates, and conversation workflows.
  • Create, launch, and monitor Meta (Facebook/Instagram) advertising campaigns.
  • Benefit from AI-powered budget optimisation for ad campaigns using Gaussian Thompson Sampling.
  • Collaborate with team members through role-based access control.

We reserve the right to modify, suspend, or discontinue any feature or aspect of the service at any time with reasonable notice. We will not be liable to you or any third party for any modification, suspension, or discontinuation of the service.

3Account Registration

To use Adronx, you must register an account by providing accurate and complete information including your full name, email address, and a secure password. You are responsible for maintaining the confidentiality of your login credentials.

You agree to:

  • Provide accurate, current, and complete registration information.
  • Maintain and promptly update your account information.
  • Keep your password confidential and not share it with any third party.
  • Notify us immediately at support@adronx.com if you suspect unauthorised access to your account.
  • Accept responsibility for all activities that occur under your account.

Each organisation on Adronx operates as an isolated tenant. Members of your organisation can be invited with role-based permissions (Owner, Admin, or Member). The Owner bears ultimate responsibility for the organisation's compliance with these Terms.

4Subscription & Payment

Access to Adronx is provided on a subscription basis. Subscription plans and pricing are published on our website and may be updated from time to time. All prices are exclusive of applicable taxes unless stated otherwise.

Billing

Subscription fees are billed in advance on a monthly or annual basis. Invoices are generated automatically and payment is due upon receipt. We reserve the right to suspend or terminate access for overdue accounts after reasonable notice.

Refunds

Subscription fees are generally non-refundable except where required by applicable law. If you believe a charge has been made in error, contact us at billing@adronx.com within 30 days of the charge.

Meta Advertising Spend

Ad spend for Meta campaigns managed through Adronx is billed directly by Meta to your connected ad account. Adronx does not collect or process Meta advertising payments and bears no responsibility for Meta billing disputes.

5WhatsApp & Meta Compliance

Adronx integrates with Meta's WhatsApp Cloud API and Meta Marketing API. By using these features, you agree to comply with all applicable Meta policies, including:

  • Meta's WhatsApp Business Policy and WhatsApp Commerce Policy.
  • Meta's Advertising Standards and Community Standards.
  • The WhatsApp Customer Service Window (24-hour messaging rule): you may only send free-form messages within 24 hours of the last inbound message from a contact. Outside this window, only approved WhatsApp Message Templates may be sent.
  • All opt-in and consent requirements for messaging contacts via WhatsApp.

You are solely responsible for ensuring that your use of WhatsApp messaging and Meta advertising features complies with all applicable laws and Meta policies. Adronx will not be liable for any suspension or termination of your Meta Business or WhatsApp account resulting from your non-compliance.

6Prohibited Uses

You agree not to use Adronx to:

  • Send spam, unsolicited messages, or bulk communications to contacts who have not opted in.
  • Transmit, distribute, or store content that is unlawful, defamatory, harassing, obscene, or violates any third party's rights.
  • Violate any applicable local, national, or international law or regulation, including data protection laws (GDPR, CCPA).
  • Attempt to gain unauthorised access to any part of the platform or its underlying infrastructure.
  • Reverse engineer, decompile, or disassemble any component of the platform.
  • Use automated means to scrape, crawl, or extract data from the platform beyond normal API usage.
  • Impersonate any person or entity or misrepresent your affiliation with any person or entity.
  • Use the platform for any fraudulent or deceptive purpose, including running misleading advertisements.

We reserve the right to immediately suspend or terminate your account if we determine, at our sole discretion, that you have violated these prohibitions.

7Intellectual Property

Our IP

The Adronx platform, including its software, design, branding, documentation, and all associated intellectual property, is owned by or licensed to us. These Terms do not transfer any intellectual property rights to you. You are granted a limited, non-exclusive, non-transferable, revocable licence to access and use the platform solely for your internal business purposes during your subscription term.

Your Content

You retain all ownership rights to the content you upload, transmit, or create through the platform ("Customer Content"), including message templates, contact data, and ad creatives. By using the platform, you grant us a limited licence to host, process, and transmit Customer Content solely to provide the service.

Feedback

If you provide feedback, suggestions, or ideas regarding the platform, you grant us a perpetual, royalty-free licence to use that feedback for any purpose without obligation to you.

8AI Features & Automation

Adronx includes AI-powered features, including automated ad budget optimisation using a Gaussian Thompson Sampling algorithm and natural language explanations generated via Anthropic's Claude model. By enabling these features, you acknowledge and agree that:

  • AI optimisation decisions are automated and based on statistical analysis of campaign performance data. They are advisory in nature and may not always result in improved outcomes.
  • You remain responsible for all campaign settings, spend decisions, and compliance with Meta advertising policies, regardless of AI recommendations.
  • The AI optimisation engine applies risk guardrails (budget floor of $5/day, maximum ±30% budget change per cycle, 24-hour cooling period) but these do not guarantee positive campaign results.
  • AI-generated explanations are informational only and do not constitute financial, advertising, or business advice.
  • Anonymised campaign performance summaries may be sent to Anthropic's API to generate explanations. No personally identifiable information is included in these summaries.

9Limitation of Liability

To the maximum extent permitted by applicable law, Adronx and its officers, directors, employees, and agents shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from or related to your use of the platform, including but not limited to:

  • Loss of revenue, profits, or business opportunities.
  • Loss or corruption of data or messages.
  • Downtime or unavailability of the platform or Meta APIs.
  • Actions or decisions made based on AI-generated recommendations.
  • Suspension or termination of your Meta Business account by Meta.

Our total aggregate liability to you for any claims arising from these Terms or your use of the platform shall not exceed the total subscription fees paid by you in the three (3) months immediately preceding the claim.

The platform is provided "as is" and "as available" without warranties of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, or non-infringement.

10Termination

Termination by You

You may terminate your account at any time by contacting us at support@adronx.com. Termination will take effect at the end of your current billing period. No refunds are issued for unused subscription time unless required by law.

Termination by Us

We may suspend or terminate your account immediately and without notice if you: (a) breach these Terms or our Acceptable Use Policy; (b) engage in fraudulent or illegal activity; (c) fail to pay subscription fees; or (d) if required by applicable law or court order.

Effect of Termination

Upon termination, your access to the platform ceases immediately. Your data will be soft-deleted immediately and permanently purged within 90 days. It is your responsibility to export any data you require before termination. Sections covering intellectual property, limitation of liability, and governing law survive termination.

11Governing Law

These Terms shall be governed by and construed in accordance with applicable law. Any disputes arising from or relating to these Terms or your use of the platform shall be subject to the exclusive jurisdiction of the competent courts.

If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary so that the remaining Terms remain in full force and effect.

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.

12Contact Us

If you have any questions about these Terms, please contact us:

Legal & Support Team

We aim to respond to all legal and contractual enquiries within 5 business days.

legal@adronx.com

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